Rebranding
Programmation system
Programmation system
The Queen Elisabeth Hall is a prestigious concerthall based in the middle of Antwerp. It is the home of the Antwerp Symphony Orchestra and also hosted a lot of international artists.
A modern crown
The new, modernized crown has an equal triangle as its base. The outer triangles are formed through cutting the base triangle in half. Together they make an abstract crown, referring to the flexibility, dynamism and perfection of the Queen Elisabeth Hall.
The modern crown is accompanied by a more classical serif font. This refers to the class and rich history of the hall.
Dynamic Branding
The Queen Elizabeth Hall is a powerful and
flexible hall. It hosts different types of
events. In order to keep a good overview through the marketing, we have divided the various events into 9 categories. Each category is thus assigned its own color. This color is maintained throughout the branding.
This way we emphasize flexibility without losing the sense of unity.
Design Charter
